A series of three ONE-DAY MASTERCLASSES
each one of which may be attended seperately

Day One • Strategic Marketing Planning
Day Two • Competitive Marketing Strategy
Day Three • Key Account Management

16 - 18 February 2004

Balalaika Hotel • Sandton

With Professor
Malcolm McDonald

Presented by

SBS Conferences

Introduction

Malcolm
McDonald

PROGRAMME

Day One

Day Two

Day Three

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programme
- day three -

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